Due to our new direct integration with the data provider Experian, any Experian segments are currently available via other data marketplaces (such as TruOptik, Liveramp, and Alliant) will be automatically moved to appear under Experian in the Beeswax UI.
As such, the keys associated with these segments will change to direct Experian segment keys (e.g. experian-XXXXXX). This change will occur on December 3, 2024. Please note, there will be no change to the CPM associated with these segments.
Any impacted segments you are currently targeting on your line items, or add to targeting prior to 12/3/24, will be automatically updated to be the new Experian segments so as not to affect your targeting.
Any features that currently contain affected segments (such as bid modifiers, targeting favorites, presets, etc.) will also be automatically switched to use the direct Experian segments. This change will occur on December 3, 2024.
If you are adding these segments via the API, you will need to ensure you are using the new segment keys after the change is deployed.
If you need any additional information or have any questions, please reach out to your account team.
Posted Nov 14, 2024 - 09:39 EST
This scheduled maintenance affects: Buzz UI and API.